Featured Posts in Product Marketing

The Complete Guide to Product Marketing Team Structure for SaaS
How do you set up a perfect SaaS product marketing team structure? There’s no “one-size-fits-all” magic formula. Depending on your company size, stage, and marketing goals, there are plenty of ways to do it. Let’s dive into some tips and tricks to build your dream team. What does a product marketing organizational structure look like? […]

01 The Ultimate List of Best Product Marketing Resources In 2023
You’ve landed in the right spot for all the best product marketing resources in 2023. From insightful blogs to training courses, we’ve got a stash of resources to boost your product marketing game. So, buckle up, and let’s dive in. Best Product Marketing Reports and Statistics #1 State of Product Marketing 2023 by Product Marketing […]...

02 The Complete Product Marketing Tool Stack For Product Marketers
SaaS product marketing isn’t just about telling the world you have a great product. You need to get people to use it and continue using it. But how do product marketers seem to juggle a million tasks with flair? With tools! But how do you know the right product marketing tools to get your work […]...

03 Top 10 Product Marketing KPIs Every Marketer Should Track
Product marketing is becoming increasingly crucial in a constantly changing and exciting industry. But how do you even know if you’re successful with all the data coming in? In this article, we’ll dive into the top product marketing KPIs and metrics you need to know to improve your all-round product marketing game and stay ahead […]...

04 Audience segmentation for better targeting in product marketing
In today’s digital age, not all consumers are created equal. Audience segmentation helps to pinpoint different groups of users who use your product. It’s not just about talking; it’s about sending the right message to the right people. Let’s dive into the heart of why segmentation is a modern marketing must-have. What is Audience Segmentation? […]...
Newest Articles of Product Marketing
1
The Complete Guide to Product Marketing Team Structure for SaaS

2
The Ultimate Guide To Customer Marketing In B2B SaaS

3
The Ultimate List of Best Product Marketing Resources In 2023

4
The Complete Product Marketing Tool Stack For Product Marketers

5
Top 10 Product Marketing KPIs Every Marketer Should Track

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