Newsletters
Build a Go-to-Market Machine with TK Kader (Sold ToutApp for $30m)
T.K. Kader is the founder of ToutApp, a sales engagement software. He scaled and
later sold his app to Marketo for $30 million. He stayed at Marketo as SVP of
Strategy and helped grow it until Adobe acquired it for nearly $5 billion. In
The SaaS Operator newsletter from 6 June 2023 you’ll learn: Strategize before
[…]
How to pick a winning SaaS idea with Rob Walling
Rob is the brain behind Drip, MicroConf, and TinySeed, an accelerator for
bootstrapped SaaS startups. He’s a startup founder with multiple exits and an
investor in more than 125 companies. In The SaaS Operator newsletter from 30 May
2023 you’ll learn: 4 “unfair advantages” for super-fast growth Rob has launched
5+ SaaS products but he noticed […]
Billion-dollar Product Management Secrets by Des Traynor
Des Traynor is one of the best product thinkers in SaaS. He is the co-founder
and product brain behind Intercom. Since it launched in 2011, Intercom has
exploded, reaching over 30,000 customers and raising a whopping $240 million in
funding. It was last valued at nearly $10 billion. In this week’s newsletter, we
dug up the strategies Des used to turn Intercom into a billion-dollar company.
[…]
Build a Sales Team with Steli Efti
This week’s veteran is Steli Efti. The YCombinator alum co-founded Elastic
Sales, one of the first sales-as-a-service businesses, where they handled sales
for over 100 startups. While running Elastic Sales, Steli and his team built an
internal tool to close even more deals for the startups they worked with as the
CRMs out there didn’t […]
SaaS branding wisdom by Dave Gerhardt
Dave Gerhardt was the Chief Brand Officer at Drift – now a unicorn company – and
CMO at popular e-commerce marketing platform Privy. As a SaaS growth expert,
Dave now spends his time at his own company, Exit Five, where he helps B2B
founders with strategies to build solid and lasting company brands. We dug deep
to […]
Newest Articles of Newsletters
1
When to layer Enterprise sales on PLG with Maggie Hott (OpenAI Head of GTM)
2
The 7-Step Framework For Writing Killer Homepage Messaging with Anthony Pierri
3
The 10-Point Fundraising Checklist by Jason Calacanis (Early Investor in Uber, Calm)
4
Achieving Message-Market Fit with Peep Laja (Founder @Wynter)
5
The VC-Approach to Marketing with Kipp Bodnar (CMO @HubSpot)
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