Newsletters
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Christoph Janz’s 5 ways to get $100M ARR in VC-backed SaaS
Christoph Janz is famous for his graph of 5 ways to get to $100M ARR aka to
build a SaaS unicorn. An the X-Axis you see the ARPA, what you earn per customer
per year, and on the Y-Axis how many of those customers you need to get to $100M
ARR. chose the animal you […]

8 SaaS lessons from unicorn bootstrapper Jason Cohen
In The SaaS Operator newsletter from 21 March 2023 you will learn: Jason Cohen
is the founder of WP Engine, IT Watchdogs, and A Smart Bear – two of which are
unicorns. Here are some of his sagest remarks served up as actionable lessons
for early, growth, and scale-stage startups. Lessons for early-stage start-ups:
1. Don’t […]

SaaS Marketing Frameworks & Hot Takes | Corey Haines
In The SaaS Operator newsletter from 14 March 2023: We spent 40+ hours
researching everything Corey Haines has ever published on SaaS marketing. Haines
is the former Head of Growth at Baremetrics and a marketing advisor to SavvyCal,
Evercast, and Riverside FM – and a SaaS marketing wizard. Here’s what you will
learn: […]
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How to make Cold Outreach work in 2024 to grow MRR
TOGETHER WITH: Get the React Engineers you need, shipping code within a week. In
today’s email: – How one startup used cold outreach to supercharge its growth to
$30k in monthly revenue in just 12 months – Tips and tricks for effective cold
outreach. – Useful tools and resources to turn you into a […]
Newest Articles of Newsletters
1
The Step-by-Step PLG Process with Leah Tharin (Ex-Head Product & Growth @Jua.ai)
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2
The Framework for Turning Users into Champions with Eric Keating (Marketing VP @ Appcues)
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3
Why Product Ops is crucial for high-growth startups with Melissa Perri
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4
When to layer Enterprise sales on PLG with Maggie Hott (OpenAI Head of GTM)
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5
The 7-Step Framework For Writing Killer Homepage Messaging with Anthony Pierri
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