Newsletters

🌪️ SaaS marketing revolution: What we can learn from HubSpot’s Creators program
In The SaaS Operator newsletter from 4 April 2023 you will learn: Year by year, it’s getting harder for SaaS companies to get their customers’ attention. Gone are the days when paying for ads and publishing some blog posts were enough to attract buyers. As these traditional channels become less effective, companies are now turning to more sophisticated […]

Christoph Janz’s 5 ways to get $100M ARR in VC-backed SaaS
Christoph Janz is famous for his graph of 5 ways to get to $100M ARR aka to build a SaaS unicorn. An the X-Axis you see the ARPA, what you earn per customer per year, and on the Y-Axis how many of those customers you need to get to $100M ARR. chose the animal you […]

7 SaaS pricing tactics from Patrick Campbell
In The SaaS Operator newsletter from 28 March 2023 you will learn: SaaS pricing insights from Patrick Campbell, a bootstrapper with a recent $200m exit. We researched his social media and podcast appearances to find his best actionable insights including: Pricing your SaaS can be difficult but it’s also the biggest growth lever you can pull […]

8 SaaS lessons from unicorn bootstrapper Jason Cohen
In The SaaS Operator newsletter from 21 March 2023 you will learn: Jason Cohen is the founder of WP Engine, IT Watchdogs, and A Smart Bear – two of which are unicorns. Here are some of his sagest remarks served up as actionable lessons for early, growth, and scale-stage startups. Lessons for early-stage start-ups: 1. Don’t […]

SaaS Marketing Frameworks & Hot Takes | Corey Haines
In The SaaS Operator newsletter from 14 March 2023: We spent 40+ hours researching everything Corey Haines has ever published on SaaS marketing. Haines is the former Head of Growth at Baremetrics and a marketing advisor to SavvyCal, Evercast, and Riverside FM – and a SaaS marketing wizard. Here’s what you will learn: […]
Newest Articles of Newsletters
1
How to pick a winning SaaS idea with Rob Walling

2
Billion-dollar Product Management Secrets by Des Traynor

3
Build a Sales Team with Steli Efti

4
SaaS branding wisdom by Dave Gerhardt

5
🦄 Get to $100m ARR with the “5 Animals Framework” by Christoph Janz

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