How to Implement Price-To-Win strategy in SaaS
Price is crucial for enterprise customers in choosing who they buy a product from. As a result, some enterprise SaaS businesses play ‘the losing game.’ They bid with the lowest price to entice customers, which also means cutting corners to make their product and accompanying services cheaper. This might include hiring less experienced staff, or […]
How to use the Buy-a-Feature Model to Improve your SaaS
For a product manager, prioritizing which features to build is one of the biggest challenges. There are a million different things you could be working on, but you can’t do them all at once. And if your goal is to improve your product with relevant features, then PMs can utilize the Buy-a-Feature Model. What is […]
What is Behavioral Product Management (BPM)?
Like most SaaS owners, you probably think of product management as simply coming up with new products and features and then releasing them on the App Store, Play Store, or your website. But there’s a lot more to it. One of the most critical aspects of product management is understanding consumer behavior. It’s through a […]
Adaptive Software Development (ASD)
What is Adaptive Software Development? Software development is a complex process that can be challenging to manage. Adaptive software development is an agile methodology that enables the project to be flexible to change when necessary, so it always fits the scope and direction of the company. It’s characterized by short development cycles, early delivery, and […]
What is acceptance testing in SaaS?
Acceptance testing is a form of software testing used to determine whether a software application meets the end user’s requirements. In other words, it ensures the software does what the user wants it to do. The development team usually does these tests, but independent testers can also do them. This type of testing is usually […]
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