Product Marketing


SaaS Release Notes Best Practices: 11 things to keep in mind

SaaS Release Notes Best Practices: 11 things to keep in mind

TL;DR If you’ve been working hard to build innovative products, you’ve got to tell everyone about it. Otherwise, what’s the point, right? SaaS release notes can help your users better understand the potential of your product by sharing your latest feature releases, product updates, and bug fixes in a compact package. They can even boost […]
How to Keep SaaS Changelogs: Do’s and Dont’s

How to Keep SaaS Changelogs: Do’s and Dont’s

Knowing how to keep a changelog that is well-organized, easy to understand, and interesting to read will help keep users excited about your product changes and improve adoption.  Whether you’re a seasoned product manager, product marketer or just starting, this guide will give you the tips and tricks you need to create an effective changelog. […]
The Ultimate Guide to SaaS Release Notes

The Ultimate Guide to SaaS Release Notes

TL;DR A well-written release note can drive user engagement and improve product adoption. This guide will take you through everything you need to know about writing release notes that will delight your users and make them see the value in your product. What are release notes? Release notes are a document SaaS companies publish whenever […]
Guide: How to master New Feature Announcements in SaaS

Guide: How to master New Feature Announcements in SaaS

As a SaaS company, you’re continually evolving your product to meet your customers’ needs. Whether it’s a small fix or a game-changing new feature, every product update needs to be announced effectively. Why? Because if your customers don’t hear about it, it’s like it never happened. This guide will show you how to make feature […]
10 Best Changelog Tools for SaaS Companies in 2023 (Including Free Tools)

10 Best Changelog Tools for SaaS Companies in 2023 (Including Free Tools)

A changelog is important for keeping users in the loop about product updates. But it’s time-draining to build one from scratch. Luckily, some tools can do the work for you so that you can focus your time and energy somewhere else. We’ve compiled a list of the best paid and free changelog tools to consider […]

Newest Articles of Product Marketing

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Job Description of a SaaS Product Marketing Manager (+ Free Template)
Job Description of a SaaS Product Marketing Manager (+ Free Template)
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10 Best SaaS User Engagement Tools for 2023 [The Complete Toolstack]
10 Best SaaS User Engagement Tools for 2023 [The Complete Toolstack]
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5 Game-Changing Ways to Increase SaaS User Engagement
5 Game-Changing Ways to Increase SaaS User Engagement
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How to use GIFs to Up Your Release Notes Game
How to use GIFs to Up Your Release Notes Game
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Level Up Your Product Marketing Game with These Essential Reads
Level Up Your Product Marketing Game with These Essential Reads

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